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Augmented reality & sales enablement

AR Product Visualization

An iOS app for showing, demonstrating and fit-testing heavy injection molds in augmented reality, with a web platform to manage the sales team.

Client
Injection mold manufacturer
Area
Product demos & fit testing
Status
Delivered to the client
Practice
AR, VR & Interactive Installation

The challenge

Our client manufactures heavy plastic injection molds. Taking them to exhibitions to show the product was impossible, and moving a mold to a customer’s facility without first testing its size and fit was too expensive. Its sales team needed another way to show each mold, how it operates and whether it fits.

What we built

An augmented reality iOS app for the client’s sales agents, with a companion web platform and dashboard for their manager. The app brings the molds to customers in AR: at exhibitions, in their offices and in their own facilities, where a mold’s size and fit can be tested before it moves.

In the app

  • Show the product: the mold in AR, at an exhibition or in a customer’s office.
  • Demonstrate its operation: how the mold works, shown in AR.
  • Test the fit: the mold placed at full size in the customer’s facility and setup.
  • Log the visit: create the site visit, upload the demo session data and add leads.

Visits and leads, tracked

Site visits, demo sessions and leads logged in the app are sent to the web platform. There, the sales manager controls each agent’s access and tracks the team’s activity and sales leads on a dashboard.

Fig. 13 — From AR demo to sales dashboardSchematic
A sales agent's phone shows a heavy injection mold placed at full size in augmented reality, inside a dashed outline of the space in the customer's setup, so its size and fit can be tested. The agents' iOS app shows the product, demonstrates how the mold operates, tests its size and fit, and logs visits and leads. It is connected to a web dashboard where the sales manager follows site visits, demo sessions and leads, and switches each agent's access on or off. Molds are shown at exhibitions and in customers' offices, and fit-tested in their facilities, without moving the mold. IN AUGMENTED REALITY SALES AGENTS · iOS APP SALES MANAGER · WEB Customer’s space Size and fit tested 3D mold model Placed at full size AR SALES TOOL Shows the product At exhibitions and in offices Demos how it operates The mold’s operation in AR Tests size and fit In the customer’s setup Logs visits and leads Sent to the web platform VISITS DEMOS LEADS AGENTS ACCESS WITHOUT MOVING THE MOLD Shown and demonstrated at exhibitions and in customers’ offices, and fit-tested in their facilities

Swipe sideways to see the whole schematic

What it delivers

No mold to move

Products shown in AR at exhibitions and in customers’ offices.

Operation on show

Agents demonstrate how the molds work, in AR.

Fit tested first

Size and fit checked in the customer’s facility before a mold moves.

A managed sales team

Access, activity and leads tracked on the web platform.

  • Augmented reality
  • iOS app
  • Product demonstrations
  • Size & fit testing
  • Exhibitions & customer visits
  • Web platform & dashboard
  • Sales team management
  • Lead capture

Start a conversation

Still running on paper or manual checks?

Tell us about it. We’ll tell you plainly what we’d do first, and whether we’re the right fit.

Start a conversation [email protected] · +92 324 4444299